Professionals in public relations, marketing, and communication undoubtedly need to operate in an extremely dynamic environment. Social listening platforms have emerged as a vital tool in their hands, providing real-time insights into public opinion and helping manage publicity issues. (more…)
Clip News attended the annual global summit of the International Association for Measurement and Evaluation of Communication (AMEC) held in Sofia, Bulgaria, 21-23 May 2024. (more…)
The “Social Media Conference 2024: Mastering TikTok” by Boussias took place on 21 May at the packed OTEAcademy amphitheatre in Athens, and Clip News was there! (more…)
Clip News International Department Manager, Eva Karasmani, has been appointed Head for Southern & Western Europe in the MIBE Commission of FIBEP. (more…)
Clip News VP Media Intelligence, Katerina Kechagia, spoke to Naftemporiki TV about the AI tools developed by Clip News and the value of Media Analysis. (more…)
Clip News VP of Media Intelligence, Ms. Katerina Kechagia, visited the Communication & Digital Media Department of the Western Macedonia University on April 23, 2024, to give a speech to the department’s students, as future professionals in the Communication field. (more…)
In anticipation of the European elections in June, Clip News leveraged digital listening and social listening tools to understand the evolving discussion on this topic based on online media data. Despite typically low voter turnout across Europe, public discourse has been active for months, with social media platforms buzzing with comments from political figures and citizens. (more…)
Clip News sponsored the PR Awards 2024 by Boussias Events that took place for the third year at the Conference Centre of Ethniki Insurance in Athens. (more…)
The automotive industry is experiencing significant changes due to the rapid development of electromobility and the entrance of new competitors into an already highly competitive sector. This situation necessitates the utilization of media analysis services, which offer specialized publicity analysis in the media and in social networks. (more…)
In the retail sector, where supermarket chains compete to attract and retain customers, media analysis services become essential for understanding corporate image and shaping communication strategy. (more…)
