Page Monitoring for Influencer Tracking
A betting company chose Social Media Page Monitoring to track all activity from its partner influencers. (more…)
Influencer Monitoring on Social Media
Managing collaborations with influencers has become a critical pillar of every digital marketing strategy. The challenge is clear: hundreds of creators publish content daily on Instagram, TikTok, YouTube, Facebook, X, LinkedIn making it difficult to monitor the performance of each collaboration in real time. (more…)
From Data to Strategy: The Communication of the Future with the Barcelona Principles
The webinar “PR KPIs: What Will Truly Matter in 2026” was successfully completed! As part of AMEC Measurement Month, the presentations focused on modern, meaningful measurement of communication and public relations, grounded in the updated Barcelona Principles of the International Association for Measurement and Evaluation of Communication (AMEC) and the shift from simple metrics to real business value. (more…)
Barcelona Principles V4.0: The Evolution of Communication and PR Measurement
As a member of AMEC, Clip News actively participates in the global effort to advance communication measurement and evaluation. We are pleased to present the Barcelona Principles V4.0, the fourth and most advanced edition of the international principles that define best practice standards in measurement and evaluation. (more…)
Page Monitoring on Social Media
Everyone talks about real-time data on social media. Very few, however, truly have immediate access to it when they actually need it. Page Monitoring is the first solution that provides a complete view of social media activity, not through keyword-based searches, but through all the content published by selected Pages and Accounts. (more…)
PR KPIs: What Really Matters in 2026 – Webinar
The world of communication is rapidly evolving, and with it, the way success is measured is also changing. PR & Marketing teams can no longer rely solely on quantitative metrics; they must highlight the true value of each campaign by incorporating qualitative measurements as well. (more…)
13th International Thessaloniki Night Half Marathon
The 13th International Thessaloniki Night Half Marathon – ZeniΘ concluded with impressive success, gathering more than 10,000 runners from 52 countries! (more…)
Social Media: The Next Step for Brands and Influencers
Clip News participated as a sponsor in this year’s “Social Media & Influencer Marketing Conference 2025”, held on October 9-10 at OTEAcademy, bringing together more than 250 marketing professionals, 18 speakers, and over 70 companies. (more…)
Social Media Monitoring: Real-time knowledge, real impact
In today’s whirlwind of social media, brand perception can change within minutes, and the ability to “listen” to the audience in real time is invaluable. Every comment on social media is a piece of valuable information, as it can shape perceptions, emotions, and behaviors. (more…)
Social Media & Influencer Marketing Conference 2025
Clip News participated in the “Social Media & Influencer Marketing Conference” by BOUSSIAS, held at OTEAcademy on October 9-10, 2025. (more…)
